The Reason People Open Your Email

Have you ever gotten an email from someone you have NO CLUE as to who they are? Or even worse, when it’s just their First-and-Last name initials? I get them all the time from people either replying back to one of my emails, or from someone I am actually subscribed to… Let me give you a heads up. That is the #1 way to get NOBODY opening your emails, or if they do open them, they’ll be wondering who the heck this person is the whole time. And no one buys from someone they don’t know, like, or trust! Would you buy directly from an email that just came from someone that you had no clue who the sender was? BTW, emails like that go usually go straight to my spam folder… My point is to let you know that branding your NAME is one of the most important things you can do when it comes to email marketing. Let people know who you are so that when you email them, they not only open your email, but they listen to you! Another tip…

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